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Transparency Initiative

Millions of years in the making, each gemstone has its own story, become a part of that story today. 


Assay Jewelers is a proud partner of Everledger and Provenance Proof, a cutting edge blockchain technology company pioneering the path to securely trace and uncover each gemstone's unique origin journey from mine to jewelry. Providing customer assurance for ethical and responsible practices. 

 

Uncovering this long journey adds transparency and verifies each stone as ethically sourced. This verification allows us to substantiate our moral and ethical claims with third parties, as well as hold each player in the supply chain accountable for their business practices. While also shining light on each entity's role in the supply chain. 

Here’s how it works. 

 

Diamond Supply Chain Chart - Assay

Each entity contributes data: this data is then streamlined across the supply chain. From miners, to cutters, to wholesalers, and ultimately retailers, each step in the supply chain is securely logged on the blockchain.

 

Verification: Everledger and Provenance proof authenticate and verify all the data imputed to their platform. 

 

Visibility: With each gemstone, consumers can see exactly where their stone comes from. When a customer purchases a gemstone with Provenance Proof, they become a part of that stones journey and the ownership of that digital asset is transferred onto them.