Excellence and Experience

Welcome to ASSAY

25 years of experience to offer the finest jewelry at the fairest prices.

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What's New

DIAMONDS

Shine Brighter

Explore our Selection of Diamond Pieces

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Shop Markdowns

Visit our selection of below retail pieces.

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Brand Jewelry - Shop Now

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1-6 Month Interest Free Installment Plans - More Info

Bracelets

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Rings

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Necklaces

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Earrings

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Best Sellers

Shop our best sellers and see what everyone is into this season.

Best Sellers

See all the latest best sellers.
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Classic Riviera Natural Blue & White Diamond Box Tennis Bracelet in 18K White Gold | 7.25" - 1.7mm $3,889.00 USD $7,000.00 USD
18k Solid Gold Natural Colombian Emerald and 3 Round Diamonds On Top Pendant Necklace $2,689.00 USD $3,300.00 USD
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2.5mm Tiny Natural Diamond Stud Earrings in 925 Sterling Silver From $29.00 USD
18K Solid Gold 0.80 Carat Natural 2 Stone Bezel Set Diamond Ring $2,889.00 USD $4,000.00 USD
18K White Gold 1.34 Carat Diamond Tennis Bracelet | 7 inches - 2mm $2,500.00 USD $4,000.00 USD
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3mm-4mm Colombian Emerald Square-Cut Stud Earrings in 18k Yellow Gold From $499.00 USD
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14k Solid Yellow Gold Rope Chain 18 inch/20 inch 3mm thick gold necklace From $1,379.00 USD
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Custom Letter Name Necklace in 14k Solid Gold With Integrated Letters From $150.00 USD

New Arrivals

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Art Deco Old European Cut Vintage Engagement Ring 1.69ct G/VVS1 GIA $29,350.00 USD
Vintage 11.40 Carved Jade with Onyx Band Ring in 14K Yellow Gold $4,450.00 USD
AGL Certified 7.76 Carat No Heat Burma Oval Blue Sapphire Vintage Edwardian Ring in Platinum $150,000.00 USD
GRS Certified 13.89 Carat Chrysoberyl Cats Eye Mens 18K Yellow Gold Ring $50,000.00 USD
AGL Certified No Oil 2.54 Carat Colombian Emerald and Old French Cut Diamond Ring $44,000.00 USD
18K Gold Natural Colombian Emerald and Diamond Detachable Drop Earrings $40,000.00 USD
Art Deco 1.55 Carat Old European Cut Diamond Milgrain Filigree Platinum Ring $18,000.00 USD
Chopard Happy Diamond 18Kt White Gold Heart Shape Pendant Necklace with Pouch & Papers $27,000.00 USD
Chopard Happy Day Traveling Pocket Watch And Clock 51/6677-23 - 890818 $2,000.00 USD
1 Carat Total Oval Cut 18K White Gold Solitaire 4-Prong Stud Earrings $3,500.00 USD

NEW

For HER

See our latest Women's Pieces
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Introducing

For HIM

See our latest Men's Pieces
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Luxury Legacy

A curated collection of the finest natural gemstone jewelry in the world.

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AGL Certified 7.76 Carat No Heat Burma Oval Blue Sapphire Vintage Edwardian Ring in Platinum $150,000.00 USD
GRS Certified 13.89 Carat Chrysoberyl Cats Eye Mens 18K Yellow Gold Ring $50,000.00 USD
AGL Certified No Oil 2.54 Carat Colombian Emerald and Old French Cut Diamond Ring $44,000.00 USD
18K Gold Natural Colombian Emerald and Diamond Detachable Drop Earrings $40,000.00 USD
Art Deco 1.55 Carat Old European Cut Diamond Milgrain Filigree Platinum Ring $18,000.00 USD
6.26 Carat Emerald Cut Emerald with Trillion and Round Cut Diamond Side Stone Ring in 18K White, Yellow Gold $63,000.00 USD

Shop the Look

Our most popular looks of the season

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6mm - 9mm Round Diamond Disc Bracelet in 18K White Gold From $489.00 USD
Natural Diamond Disc Necklace With Integrated 18k White Gold Cable Chain Necklace $1,789.00 USD

Our Story, Our Promise

See how we've added value to thousands of customers, around the world.

Testimonials
“

So pretty and definitely sparkles. Time from ordering to delivery faster than I expected and that was an added bonus.

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“

It is as stunning as it looked on this website.

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“

Exactly as pictured. Beautiful ring!

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Quality and Service

Brand Watches

Authentic signed timepieces, featuring: Rolex, Cartier, Patek Phillipe, Audemars Piguet, Piaget, Tiffany & Co., Vacheron Constantin, Corum, and more.
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Watches

We carry vintage watches as old as 1920, to newer watch models made in the last 2-3 years. 

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Rolex GMT-II Black Dial 40MM In 2-Tone With Oyster Bracelet Ref. 116713LN $17,500.00 USD $19,500.00 USD
Rolex Submariner Date Blue Dial 40MM Ref. 16613 in 2-Tone Oyster Bracelet | Pre-Owned $19,200.00 USD $35,000.00 USD
Bulgari 31mm Catene Watch with 18k White Gold and Diamond Link Strap $21,500.00 USD $30,000.00 USD
41MM Rolex Datejust With Light Blue Dial Roman Numerals Year 2010 Watch $26,889.00 USD $38,000.00 USD
Piaget Polo Ladies 32mm Watch in 18K Yellow Gold With Diamond Bezel and Piaget Papers $29,250.00 USD $33,000.00 USD
Cartier Ballon Bleu Jumbo Large 42mm Mens Watch in 18K Gold Ref. 2998 With Box & Papers $29,000.00 USD $33,000.00 USD
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Cartier Roadster Ref. 2524 Men's Tonneau Large Size 18K Gold Watch in Leather with Box and Papers $22,350.00 USD $30,000.00 USD